Trend Driven Denim
Stylish, versatile and always on-trend, you can trust ever-popular denim to see you through every season. This year, men’s denim is taken to the next level with fresh new trends in colour, cut and even more. Get on-trend this summer with the latest in denim.
Men’s denim is taking the lead from one of this year’s biggest trends, everything 90s. Edgy, dark jeans will always have their place but this season sees brands take their denim lighter with pale blue washes coming out on top.
Perfect for summer, the light, stonewashed blue of the 90s is easy to wear for those casual weekend looks and is the ideal partner for all of the summer’s on-trend pastel t-shirts, shirts and sporty sweats.
Keep your outfits relaxed and sporty with slogan t-shirts, the iconic polo shirt and pale coloured sweatshirts on off-duty days.
Although we’ll always love a skinny, there’s a new cut in town that’s making serious waves in the style stakes. This summer, go for a straight, looser cut of jean or a tapered leg for a look that’s truly on-trend.
Suitable for lots of different shapes and body types, a wider leg is easy to wear and is far more comfortable than tighter and more restrictive styles. Doubling up on your denim and wearing different shades is a trend that we’re fully on-board with. This fresh and contemporary trend means it’s OK to wear a denim shirt with your favourite jeans, as long as you contrast the washes, so the look isn’t monochrome.
Team your jeans with cool denim essentials for the latest in trend-driven style for men.